At Unleashed Brands, we specialize in franchised business opportunities that help children learn, play, and grow. One way they accomplish all three of these goals is through education, of which half of the brands in our portfolio are dedicated. Since this is “Back to School” season, it only makes sense to take a recent look at the benefits of providing value-added learning to help boost your child’s education. What we’ve found may surprise you.
Obviously, value-added learning programs come in all shapes, sizes, and forms, but sufficed to say, they all fall under a much broader category known as supplemental education. At that particular marketplace demand is skyrocketing. According to recent research from The Freedonia Group, the sheer size of the K-12 instructional supplement market is valued at $4.62 billion annually, forecasted to grow at a compound annual growth rate (CAGR) of 2.9%. Keep reading for further market analysis and executive summaries for each of the educational business opportunities in the Unleashed Brands portfolio.
External Factors to Consider
Why do parents continue to seek value-added educational resources at higher and higher rates? One of the biggest factors driving the supplemental educational market today remains the pandemic learning gap. Consider these post-pandemic statistics, compiled from a recent survey of over 4,000 nationally representative grade schools:
- About a third of all U.S. students K-12 are behind at least one grade level
- 38% of students in urban schools lag behind, while only 31% in suburban schools
- 42% of schools with more than 75% minority representation are behind grade level
It’s an ongoing problem to bridge the gap and it’s becoming increasingly clear the fight isn’t even close to being over.
How Unleashed Brands Sets Owners Up for Success
As previously mentioned, half of the brands in our portfolio are educational in nature, designed to help kids learn, play, and grow. Combined with our other franchise opportunities, Unleashed Brands continues to retain its rank as the No. 1 provider of youth enrichment platforms. As it currently stands, we’ve got over 2,000 franchise establishments either operating or in development – all of which serve some 25 million children in the U.S. And here are the successful education-based brands helping us attain such numbers:
Snapology - Using popular toys like LEGO® bricks and K’Nex, as well as current technology, Snapology makes learning fun and provides its services in schools, at home, and at their Discovery Centers. This franchise opportunity offers creative fun, from STEAM programs to robotics to video game design. Snapology’s approach is based on proven research that shows that children’s best learning experiences come from actively designing, creating, inventing, and interacting.
Sylvan Learning Centers – our most recent addition to the Unleashed Brands portfolio, Sylvan Learning Centers has spent the last four decades building its brand recognition to the point where the name is now synonymous with educational tutoring. The brand represents the very franchising has to offer – business ownership with an established and credible name above the door. Sylvan offers owners educational tutoring services that go far beyond the basics of reading, writing, and arithmetic, now extending to include STEM coursework and even college prep.
Class 101 – when candidates are looking for a business opportunity, there’s simply no doubt Class 101 meets a critical demand for today’s discerning parents. There are nearly 5,000 institutions of higher learning in the U.S., each competing for millions of students each and every year. As the process of college acceptance continues to get more and more competitive, the need for specialized consulting services designed to give kids an advantage will only continue to rise. Class 101 owners help clients develop a list of potential colleges, improve high school grades, prepare for college entrance exams, develop resumes, craft application essays, manage admittance deadlines, and pursue financial aid through scholarships. They can even help arrange campus visits for the most preferable school choices.
You may have noticed an uptick in interest for value-added and/or supplemental educational resources in your own community – especially if you’re the parent of school-aged kids. And if you haven’t noticed this crucial need, that may be because your community lacks such options. Either way, the market demand for value-added and supplemental education is simply not up for debate. It’s here, and it looks like it’s going to be around for a while. If you’d like to investigate how you can bring these resources to your home community, reach out and let’s schedule a brief discovery call to discuss your franchise ownership options.
A Little More About Us…
The Unleashed Brands platform includes Urban Air Adventure Park, Snapology, The Little Gym, XP League, Class 101, Premier Martial Arts, and Sylvan Learning Centers – all youth enrichment franchises. As the parent company, Unleashed Brands was founded to curate and grow the most innovative and profitable business opportunities that help kids learn, play and grow. Over the last 10 years, the team at Unleashed Brands has built a proven platform and know-how for scaling businesses that focus on serving families. All have become first-in-category brands by providing fun, engaging, and inspiring experiences that help kids with their No. 1 development goal – to become who they were destined to be. To speak with one of our franchise experts and learn more about our children’s business opportunities, simply fill out this form and an Unleashed Brands representative will be in touch shortly.
